Exercise business thinking for winning results. Align your people behind your strategy.
In Celemi Enterprise™, teams act as companies competing for the same customers in a fierce marketplace. Each participant assumes a management role in Marketing and Sales, Development and Services, Planning and Delivery, Finance and Control. The goal? Earn short-term profit while creating long-term value.
Over 8 years, teams annually win or lose customers based on the company’s offerings, performance and brand positioning. Success is a calculated marathon, not a mad dash to the finish line.
Propel your company to the top with Celemi Enterprise—a fierce competition that ignites ambition and builds strategy.
Target Public
Whom?
Senior managers, middle managers, entrepreneurs and others with marketing, sales, business and financial responsibilities.
Duration
How many time?
1-1.5 days, corresponding to 8 years of fictional operation.
Participants
How many people?
12-30. Participants are divided into 4-6 teams, and multiple games can be held simultaneously.
Languages
Availability?
You can play Celemi Enterprise in English, Portuguese or Spanish with SkilLab.
Themes
Key concepts
Strategy, operational action, competitive positioning.
Celemi Enterprise™ helps companies who want to be on top and stay on top by:
- targeting and selling to preferred customers.
- developing and keeping an attractive and profitable product portfolio.
- getting the most out of people and processes.
- creating a strong, sustainable brand.
- communicating company strategy.
- building common understanding of the big picture in each employee.
